Direct commerce platform

Launch direct delivery under your own brand.

doorbell is the direct commerce platform that helps restaurants, retailers, and franchise groups own their customer relationships through websites, mobile apps, WhatsApp Commerce, AI-powered dispatch, and integrated delivery infrastructure.

Already have a website or app? We integrate with it. Need one built? We build it for you.

No setup feeLaunch with a simple pilot
Direct ordersYour customers, your channel
End-to-endTech, drivers and support
doorbell Direct Commerce Platform
Hi Sarah 👋
Today’s specials are ready.

Branded Ordering

2 Large Pizzas R169.80
Delivery Fee R40.00
Total R209.80

Order Processing

Order received
Store notified
Ready for dispatch

Driver Dispatch

Nearest driver assigned

Live Tracking

Driver is on the way ETA: 12 min

Delivered Successfully

Customer receives confirmation and a WhatsApp follow-up.

How was your delivery? ⭐⭐⭐⭐⭐
0% Marketplace commission
100% Customer ownership
Live Driver tracking
No App DownloadOrder instantly from WhatsApp
Secure PaymentsPowered by Paystack
Live TrackingReal-time delivery updates
Branded ExperienceYour customer, your brand

Trusted by restaurants and retailers building their own digital commerce channels

Roman's Pizza logo Romans Pizza
Foodeez logo Foodeez
Score Groceries Discounter logo Score Groceries Discounter

Solutions Built For

Ocean Basket logo
Ocean Basket
Demo
Bin Rashied logo
Bin Rashied
Demo
Food Lover's logo
Food Lover's
Demo
Pedros logo
Pedros
Demo

Why Choose doorbell

Marketplace apps are great for acquiring customers. doorbell helps you keep them.

Traditional Delivery Platformsdoorbell
Customers belong to the marketplaceYou own your customer relationships
High commissionsLower operating costs
Limited brandingFully branded customer experience
No direct marketingWhatsApp, Website & Mobile Apps
Generic experienceCustom built around your business
What we offer

Everything you need to run direct delivery.

doorbell combines ordering technology, driver logistics, customer communication and operational support into one delivery partner.

01

Direct Delivery Platform

Accept orders directly and let doorbell handle driver dispatch, tracking, delivery confirmation and support.

02

Website & App Integration

Connect doorbell to your existing website, app, POS, call centre or ordering platform without replacing what already works.

03

Custom-Branded Ordering Apps & Websites

Launch your own ordering website and mobile apps under your brand. We can integrate with your existing systems or build everything from scratch, while doorbell handles the technology, delivery logistics, and ongoing support.

04

Driver Logistics

Trained drivers, dispatch management, route visibility, distance rules, delivery fees and live operations support.

05

WhatsApp Commerce

Interactive specials, product carousels, direct order links, customer updates and promotional campaigns through WhatsApp.

06

Customer Care

Delivery updates, support escalation, issue handling and customer communication so your brand experience stays protected.

Build Your Own Delivery Platform

Turn your website, mobile app and WhatsApp into one seamless customer ordering experience. Increase direct orders, reduce marketplace commissions and deliver an experience your customers will love.

Your Business. Your Brand.

doorbell helps restaurants, retailers and franchise groups create beautiful customer experiences across websites, mobile apps and WhatsApp while we manage the delivery logistics behind the scenes.

Delivery Network

Offer nationwide delivery without employing drivers.

WhatsApp Commerce

Increase repeat orders by bringing customers back to your own channels.

Website Integration — seamlessly integrate ordering into your existing website.

White Label Apps

Launch your own branded ordering experience without building an engineering team.

From Promotion To Delivery

A frictionless customer journey designed to maximise direct orders.

1

Promotion

Customers receive your latest promotion through WhatsApp, your app or your website.

2

Order

Browse products, customise items and checkout securely in minutes.

3

Dispatch

doorbell automatically assigns the closest available driver.

4

Delivery

Customers track their order live until it arrives.

Everything You Need To Sell Directly

1

Secure Payments

Accept card, Apple Pay and Google Pay through trusted payment partners.

2

Driver Dispatch

Automatically assign the nearest available driver to every order.

3

Live Tracking

Let customers follow their delivery in real time on a map.

4

Customer Notifications

Send order updates by SMS, WhatsApp and push notifications.

5

Analytics Dashboard

Track orders, revenue and delivery performance in one place.

6

Customer Support

doorbell handles delivery issues and keeps your brand experience protected with excellent customer care.

7

Website Integration

Plug ordering and delivery into your existing website.

8

WhatsApp Ordering

Turn WhatsApp specials into paid orders without an app download.

Enterprise Scale

Built to Scale

Whether you operate one store or 500 locations, doorbell can:

Integrate with your existing website
Integrate with your existing mobile app
Build a new ordering platform
Launch WhatsApp Commerce
Dispatch deliveries automatically
Provide customer support
Roll out nationally

The Future Of Ordering Is Direct

Tomorrow's customers won't start on marketplace apps. They'll order directly through WhatsApp, branded mobile apps and your own website. doorbell brings all of those experiences together into one powerful commerce platform.

WhatsApp Ordering Journey

1

WhatsApp Specials Carousel

Customers browse specials inside WhatsApp and tap Order For Delivery.

2

Branded Landing Page

Branded landing page

A fully branded ordering page opens instantly in the WhatsApp browser.

3

Deal Configuration

Deal configuration

Customers choose pizza options and configure deals before checkout.

4

Delivery Details

Delivery details

Customers choose immediate or scheduled delivery, instructions and tip.

5

Payment Confirmation

Payment confirmation

Customers receive confirmation, estimated delivery time and order number.

6

Live Tracking

Driver en route

Customers track order status and driver progress in real time.

Option one

Integrate with what you already have.

If your business already has a website, mobile app, POS, call centre or online ordering flow, doorbell can connect into that process and take over the delivery layer.

Keep your existing customer ordering journey.
Send delivery details to doorbell automatically or manually.
Add driver dispatch, tracking, ETA updates and support.
Launch a controlled pilot before deeper integration.
Option two

Custom-Branded Ordering Apps & Websites

Launch your own ordering website and mobile apps under your brand. We can integrate with your existing systems or build everything from scratch, while doorbell handles the technology, delivery logistics, and ongoing support.

Branded website and customer ordering portal.
Custom iOS and Android apps.
WhatsApp ordering and specials campaigns.
Driver app, dispatch system and customer notifications.
How it works

Start small. Prove it. Scale it.

doorbell is designed for pilots that can grow into regional or national delivery rollouts.

Choose the pilot stores

Start with one location, a few stores, or a specific region where delivery demand is already visible.

Connect or build the ordering flow

We either integrate with your existing website/app or build the ordering experience your business needs.

doorbell handles deliveries

Orders are passed to doorbell, drivers are dispatched, customers are updated and delivery issues are supported.

Measure the results

Track orders, delivery performance, customer experience, support issues and opportunities to improve.

Roll out when ready

Once the model works, expand to more stores with a proven process and delivery infrastructure already in place.

Pilot program

Already have orders? We can help you deliver them.

doorbell is built for businesses that want more control, better customer ownership and a direct delivery channel that can scale.

Start Your Pilot
Start the process

Tell us what you need.

Whether you need integration, a new ordering website, branded apps, WhatsApp campaigns, drivers, or the full solution — we’ll help you map the fastest path to launch.

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